During my time working for NC FIT I created this brochure to provide general info about NC FIT's commercial locations as well as highlight the mission and class offerings.

To ensure these brochures "popped" I made heavy use of NC FIT's signature cyan color scheme. This also helped to establish brand recognition amongst visitors by means of color recognition. I also chose to utilize diagonal line elements to add a more dynamic quality to the brochures. The diagonal elements also complimented the photography samples used.

In addition to being placed at the front desk of each location, these brochures were distributed at trade shows, fitness events, and local businesses across the Bay Area.