CLIENT: NC FIT & The Bay Clubs
PURPOSE: NC FIT x Bay Club SF Grand Opening
APPLICATION: T-shirt

This graphic was created for a promotional shirt to be given out at the Grand Opening event of NC FIT and The Bay Club San Francisco's joint location.

Due to the imbalance of the two logos the biggest challenge with this design was including both NC FIT and Bay Club branding while still producing a unique and exciting shirt graphic. Reebok branding was also required as they were providing the shirts. With this in mind, we chose to utilize a stylized version of NC FIT's "Fitness EnhaNCed" tagline as the main graphic, and include each company's logos on the sleeves. To keep costs down we were also limited to two colors.

Unfortunately, this design wasn't selected. The companies chose to go with a more generic option (see below). While it's always sad for us to see a design become an orphan we had fun with this project and look forward to collaborating with these companies again on future projects.