CLIENT: CrossFit Boro (Statesboro, GA)
PURPOSE: 2018 CrossFit Open Commemorative Shirt
APPLICATION: T-Shirts & Singlets

This graphic was created for CrossFit Boro and their members in anticipation of the 2018 CrossFit Open. With this year's version of the Open shirt, we wanted to move most of the focus away from CrossFit and instead keep the focus on the gym, the members, and the "spirit" of the Open. Other than that, there wasn't much other direction for this project, which means plenty of creative freedom for me :).

To accomplish this I chose to pursue a rustic style graphic that I felt reflected the "vibe" and member base of CF Boro. To touch on the accessible nature of the Open, and idea that anyone can participate, I chose to give the word "Open" prominent placement as well as include the event slogan (top of graphic).

Check below for early concepts and final files!