Barber.jpg

Apparel - Barber

Final eMockup

CLIENT: Pat Barber/NorCal CrossFit
PURPOSE: Athlete Signature Shirt
APPLICATION: T-Shirt

This graphic was created for one of the OG CrossFit Athletes, Pat Barber. Pat Barber was one of the pioneers of CrossFit and has worked for CrossFit HQ since its inception.

We fortunate to work hand-in-hand with Pat on this project. While working on the design we kept coming back to the idea of an old-school barber shop/barber pole. The obvious reason for this being a play on his last name. We also liked how the "old-school" idea applied to his long-term involvement with CrossFit. As this was to be his signature shirt, we wanted to ensure that people knew who's shirt this was, as well as pay homage to his CrossFit roots.