With their new Northern California location opening this summer, BRICK tasked us with putting together a "We're Hiring" campaign spanning all print and digital mediums.

These clips were meant to be posted sequentially to Instagram and Snapchat "stories" of all BRICK Fitness' Instagram and Snapchat business accounts, as well as their managers' and coaches' social media channels.

The following images were created to best suit the other top social media platforms. The "Greetings From" graphic was inspired by the idea of "California Dreamin'" (which may or may not have been inspired by The Mamas & the Papas). We felt that a main selling point for BRICK would be to sell the "California Dream," or California lifestyle.